In 2021, Facebook reported revenue of approximately $86.1 billion. This was an increase from the previous year, due in part to the continued growth of their advertising business, as well as the increased usage of their platforms during the COVID-19 pandemic.
Revenue:
In 2021, Facebook reported revenue of $86.1 billion, which was an increase of 48% compared to the previous year. The majority of this revenue came from advertising, which accounted for 98% of the company’s total revenue.
Expenses:
Facebook’s expenses in 2021 were $44.5 billion, which was an increase of 57% compared to the previous year. The majority of these expenses were related to research and development, as well as marketing and sales.
Net Income: Facebook’s net income in 2021 was $22.1 billion, which was an increase of 69% compared to the previous year.
User Base:
In 2021, Facebook had 2.8 billion monthly active users, which was an increase of 14% compared to the previous year. The company also reported that 1.85 billion people use Facebook daily.
Overall, Facebook’s financial performance in 2021 was strong, driven by the continued growth of its advertising business, as well as the increased usage of its platforms during the COVID-19 pandemic.
Advertising:
Facebook’s advertising revenue was the primary driver of the company’s financial performance in 2021. The company reported that its advertising revenue was $84.2 billion, an increase of 50% compared to the previous year. The growth in advertising revenue was due to increased demand from businesses, as well as improvements in the company’s advertising products and targeting capabilities.
How much money does Facebook earn in 2021
How much money does Facebook earn in 2021
Revenue by region:
In 2021, Facebook’s revenue was primarily generated in North America and Europe, with each region accounting for approximately 40% of the company’s total revenue. The rest of the revenue was generated in the Asia-Pacific region, the Rest of the World region, and the Emerging Markets region.
Operating Margin:
Facebook’s operating margin in 2021 was 37%, which was an increase of 9 percentage points compared to the previous year. This increase was primarily due to the company’s continued efforts to reduce costs and improve efficiency.
Capital expenditures:
In 2021, Facebook’s capital expenditures were $11.2 billion, an increase of 69% compared to the previous year. The majority of these expenditures were related to the company’s efforts to improve its infrastructure and expand its data center capabilities.
Overall, Facebook’s financial performance in 2021 was strong, driven by continued growth in its advertising business and improvements in its cost structure.
The company’s user base also continued to grow, with 2.8 billion monthly active users, providing a strong foundation for future growth.
